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Sports Publicity:
A Practical Approach
by Joe Favorito

 

 

 

 

 

 


4th and Fixed
By Reggie Rivers

 

 

 

 


(212) 227-1300
NSMN's FEATURED BOOK FOR NOVEMBER 2008

Raising Capital: Get the Money You Need to Grow Your Business
by Andrew J. Sherman


Table of Contents:

  • 1. Capital-Formation Strategies and Trends
  • 2. Understanding Legal and Governance Structures
  • 3. The Role Your Business Plan Plays
  • 4. Start-Up Financing
  • 5. The Art and Science of Bootstrapping
  • 6. Private Placements
  • 7. Commercial Lending
  • 8. Leasing, Factoring, and Government Programs
  • 9. Venture Capital
  • 10. Anatomy of a Venture-Capital Transaction
  • 11. Preparing for an Initial Public Offering
  • 12. The Mechanics of an Initial Public Offering
  • 13. Franchising, Joint Venture, Co-Branding, and Licensing
  • 14. Mergers and Acquisitions
  • 15. Capital Formation Business Growth Resources Directory

Learn more


Regular Price: $34.95
You Save: $10.48
NSMN Price: $24.47




 

 

 
Get Clients Now!™
A 28-day marketing program for professionals and consultants
by C. J. Hayden
Published by AMACOM, book publishing division of American Management Association
Regular Price: $19.95
You Save: $5.98
NSMN Price: $13.97

 

And we do mean now. Contained within the covers of this deceptively simple paperback book is a complete marketing and sales system for professionals, consultants, and anyone who needs to market a service business.

Get Clients Now! is packed with tremendous client-attracting tools that will help readers inject their marketing efforts with energy and enthusiasm, design an effective plan of action, and dramatically increase their client base in just 28 days. Using the author's reader-friendly cookbook approach, straightforward tips, and specific techniques, readers will:

* overcome "analysis paralysis" and determine exactly what they need to do first -- and every step of the way

* make their voices heard and their services stand out in a crowd (critical in an era when the average consumer is barraged with approximately 2,700 marketing messages a day)

* create customized, affordable, reusable, and realistic marketing plans.

About the Author:
C. J. Hayden (San Francisco, CA) is a Certified Professional & Personal Coach, seminar leader, and popular speaker. She is the principal of Wings Business Coaching, a firm that teaches people in business to make more money with less effort.

Reviews:
'Cecil Johnson, syndicated columnist "A highly readable and insightful manual for successful leading and living. With Golf and the Game of Leadership, McHugh has nailed the ball right down the center of the fairway."

AMACOM Books/Amercian Management Association offers discounts on bulk orders. Discounts start at 40% for 5-24 copies, 45% for 25-99 copies, etc. For more information on bulk orders, please contact the Special Sales department by email at SpecialSls@amanet.org.

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NSMN works with national publishers to bring you top business books at a discount.  We promote the books but make no representation as to their content.  The opinions expressed in the books are only those of the author(s) and not necessarily those of NSMN.

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NSMN is delighted to work with the following publishers:


AMACOM Books
American Management Association


McGraw Hil

  


Prometheus Books
Are you a publisher interested in participating? Call 212-227-1300.

 

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