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The fantasy sports industry is
hot!
The latest FSTA research shows 16 million participants
are competing in leagues and large contests that appeal
to communities and mass markets. The industry
is growing and creative new concepts are being introduced
by broadcasters, portals, small innovators, and creative
entrepreneurs.
Since 1999, the FSTA has sponsored
and created valuable networking opportunities. In
2007, FSTA is raising the bar with a conference that
offers excellent value for sports marketers, ad agencies,
brand managers, and anyone that may benefit from
increased awareness of the benefits of fantasy sports
as a promotion vehicle.
The conference will explore Thoughts
from the Advertising and Sponsorship World, Distribution
Channel Innovation (wireless, local, bars & restaurants),
New Products (online, wireless, high tech), Documentary
Films, the International Market, Editorial Innovation,
the Youth Market Segment, and the Female Market Segment.
The first night of the conference
will also include a mixer with a Celebrity Fantasy
Baseball Draft.
Speakers and panelists include:
- Terry Lefton, Sports Business Daily/ Sports
Business Journal
- Eric Fisher, Sports Business Journal
- Chris Buckley, CEO of PA Sport (www.pa-sport.com)
- Clay Walker, President of Fantasy Sports
Ventures (formerly NFLPA)
- Matt Lederer, Marketing Manager, Sports & Games,
Sprint
- Matthew English, Senior Director of ESPN.com
and SoccerNet
- Matt Moran, Advertising and Sponsor Sales
of ESPN.com
- Adam Rosenbaum, CEO of Interactive Sports
Marketing
- Danielle McLean, Product Manager CBS Sportsline
- Steve Byrd, SVP of STATS
- Matthew Berry, ESPN TV Fantasy Sports Analyst
- Brian Swaw, ESPN 1000 Radio Fantasy Sports
Analyst
- Hunter Weeks, Executive Producer of 10
Yards Movie (www.10yardsmovie.com)
- Ken Kravec, Executive Producer of Four
Pints Production
- Jeffrey Thomas, Founder & CEO SportsBuffPub.com
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