National Executive Board Member

Greg Economou
Former E xecutive Vice President, Corporate Sales and Solutions
Madison Square Garden Sports

NSMN National Executive Board member Greg Economou joined Madison Square Garden Sports as Executive Vice President of Corporate Sales and Solutions in January 2010. In his role, Economou was responsible for the overall sales strategy for MSG Sports, which includes the New York Knicks, New York Rangers, New York Liberty, along with college basketball, boxing, tennis, and all other sports events and attractions at MSG owned venues. In addition, Economou oversaw the sales strategy for MSG Entertainment, which includes iconic venues Madison Square Garden, the Theater at Madison Square Garden, Radio City Music Hall, Beacon Theatre, The Chicago Theatre and the Wang Theatre in Boston, as well as a variety of live productions including the Radio City Christmas Spectacular starring the Radio City Rockettes.

Economou managed MSG Sports’ marketing partnerships, suite sales and service, and digital sales/new media revenues. He also oversaw all planning and implementation of integrated sales and marketing platforms and packages for all of MSG Sports’ assets and inventory, driving to maximize the client value proposition and MSG Sports’ revenue. In addition, he managed the cross platform marketing partnerships and suite sales for the transformed Madison Square Garden. The Garden is currently undergoing a comprehensive top-to-bottom Transformation that will significantly enhance the experience for customers, athletes, entertainers, suite holders and partners. 

Prior to joining MSG Sports, Economou was the managing director & CEO of BRANDTHINK, a leading sports and entertainment marketing and management firm, where he worked across the sports landscape on a variety on high-level brand, digital, and revenue performance initiatives. Before BRANDTHINK, he was the Executive Vice President and Chief Marketing Officer at Bobcats Sports and Entertainment where he managed all business operations for the team and arena, leading the organization to unprecedented levels of success. Economou also served as senior vice president, marketing and communications for the NBA and as Senior Vice President of brand marketing for the SFX Sports Group. Earlier in his career, he was principal & chief operating officer of SME Branding, the leading brand consulting firm in the sports industry, working with hundreds of blue-chip sports properties throughout the 1990s, including Madison Square Garden and its sports teams.

He is also a member of the New York City Chapter Board of the National Sports Marketing Network (NSMN).